Chinese communication theory and research : reflections, new frontiers, and new directions / edited by Wenshan Jia, Xing Lu, and D. Ray Heisey.

Other author Jia, Wenshan, 1961-
Other author Lu, Xing.
Other author Heisey, D. Ray.
Format Book
Publication InfoWestport, Conn. : Ablex, 2002.
Descriptionxvii, 281 pages ; 24 cm.
Supplemental ContentTable of contents
Subjects

SeriesAdvances in communication and culture
Advances in communication and culture. ^A478633
Contents Introduction: The significance of Chinese communication theory and research in a glocalizing world / Wenshan Jia. -- pt. 1. State of the field. Communication studies in China: state of the art / Zhenbin Sun ; Intercultural/interpersonal communication research in China: a preliminary review / Ge Gao and Xiaosui Xiao ; Chinese communication theory and practice: a tier-based perspective / John H. Powers. -- pt. 2. Metatheoretical critique. A critical examination of the Eurocentric representation of Chinese communication / Rueyling Chuang and Claudia L. Hale ; Masculinity index and communication style: an East Asian perspective / John C. Hwang. -- pt. 3. Theory and research in context. Comparative studies of Chinese and Western rhetoric: reflections and challenges / Xing Lu ; "The assimilation of Western learning": an overlooked area of intercultural communication / Xiaosui Xiao ; Research on Chinese communication campaigns: a historical review / Jianglong Wang ; Balancing ideals and interests: toward a Chinese perspective of development communication / Yanru Chen ; Chinese health communication in the old and new millennia / Mei-ling Wang ; What we still need to know about Chinese negotiation / Deborah A. Cai and Leah Waks ; Advertising with Chinese characteristics: the development of advertising in China, 1979-1999 / Zhihong Gao. -- pt. 4. Challenges of glocalization. The interface between culture and technology in Chinese communication / Ringo Ma ; Computer-mediated communication: internet development and new challenges in China / James Jinguo Shen ; The essential role of Chinese as the world's leading logographic writing system in global communication / Virginia Mansfield-Richardson ; Problems and prospects of Chinese communication study / Guo-Ming Chen.
Bibliography noteIncludes bibliographical references and index.
LCCN 2001053834
ISBN1567506550 (alk. paper)