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LEADER 01582cam 22004454a 4500

001 ocm61247395;

003 OCoLC;

005 20141211190841.0;

008 050804s2006 enka b 001 0 eng ;

010 a| 2005052089;

015 a| GBA6147952| bnb;

016 7 a| 0133810132| Uk;

020 a| 1845423100;

020 a| 9781845423100;

035 a| (Sirsi) o61247395;

035 a| (OCoLC)61247395;

042 a| pcc;

049 a| EREE;

050 00 a| HD30.28b| .R843 2006;

082 00 a| 658.8/022| 22;

100 1 a| Rughase, Olaf G.,d| 1968-=| ^A671737;

245 10 a| Identity and strategy :b| how individual visions enable the design of a market strategy that works /c| Olaf G. Rughase.;

300 a| xviii, 232 pages :b| illustrations ;c| 24 cm;

336 a| text2| rdacontent;

337 a| unmediated2| rdamedia;

338 a| volume2| rdacarrier;

504 a| Includes bibliographical references (p. 196-219) and index..;

650 0 a| Strategic planning.=| ^A161713;

650 0 a| Corporate culture.=| ^A162784;

650 0 a| Organizational change.=| ^A3135;

650 0 a| Marketing.=| ^A16179;

994 a| 92b| ERE;

910 a| PromptCat;

938 a| Baker & Taylorb| BKTYc| 95.00d| 95.00i| 1845423100n| 0006559080s| active;

980 a| 2006-06-14b| 95d| 0e| 95f| 904818;

596 a| 1;

998 a| 1043245;

999 a| HD30.28 .R843 2006w| LCc| 1i| 30372013709768d| 4/23/2014e| 5/22/2008l| JGESm| JOYNERn| 2p| $95.00q| 1r| Ys| Yt| JGESBKu| 6/20/2006x| BOOKz| JSTACKSo| .STAFF. 0;

Identity and strategy : how individual visions enable the design of a market strategy that works / Olaf G. Rughase.

Author/creator	Rughase, Olaf G., 1968-
Format	Book
Publication Info	Cheltenham, UK ; Northampton, MA : Edward Elgar Pub., ©2006.
Description	xviii, 232 pages : illustrations ; 24 cm
Subjects	Strategic planning. Corporate culture. Organizational change. Marketing.

Bibliography note	Includes bibliographical references (p. 196-219) and index..
LCCN	2005052089
ISBN	1845423100
ISBN	9781845423100

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Library	Location	Call Number	Status	Item Actions
Joyner	General Stacks	HD30.28 .R843 2006	✔ Available	Place Hold

Identity and strategy : how individual visions enable the design of a market strategy that works / Olaf G. Rughase.

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