Evaluating and improving websites : the tourism destination web watch / International Federation for IT and Travel & Tourism (IFITT) and the World Tourism Organization.

Author/creator World Tourism Organization
Format Book
Publication Info[Madrid, Spain] : World Tourism Organization, ©2005.
Description46 pages : illustrations ; 30 cm
Subjects

Portion of title Tourism destination web watch
Variant title Destination web watch
General noteContains the report of the benchmarking scheme to monitor the effectiveness of destination organization's websites established by the IFITT and the WTO. Continues marketing research begun in previous reports by the WTO Business Council: Marketing Tourism Destinations Online (1999) and E-Business for Tourism - Practical Guidelines for Destinations and Businesses (2001).
ISBN9284409179
ISBN9789284409174

Availability

Library Location Call Number Status Item Actions
Joyner General Stacks G155.A1 W67 2005 ✔ Available Place Hold