Tools

LEADER 01378pam 2200361 i 4500

001 ocm02929237;

005 20141211211248.0;

008 770413s1977 ilu b 100 0 eng ;

010 a| 77006819;

020 a| 0877570957;

035 a| (Sirsi) o02929237;

035 a| (OCoLC)2929237;

043 a| n-us---;

049 a| ERE*;

050 00 a| HC110.C6b| M53;

082 0 a| 658.8/34;

245 00 a| Minorities and marketing :b| Research challenges /c| edited by Alan R. Andreasen and Frederick D. Sturdivant.;

300 a| 142 pages ;c| 23 cm;

336 a| text2| rdacontent;

337 a| unmediated2| rdamedia;

338 a| volume2| rdacarrier;

500 a| "Prepared for a conference held at Ohio State University from May 27 to 29, 1976.";

504 a| Includes bibliographical references.;

650 0 a| African Americans as consumersv| Congresses.?| UNAUTHORIZED;

650 0 a| Minority consumersz| United Statesv| Congresses.=| ^A378582;

700 1 a| Andreasen, Alan R.,d| 1934-=| ^A547248;

700 1 a| Sturdivant, Frederick D.=| ^A22972;

919 a| BOOK;

596 a| 1;

998 a| 116294;

999 a| HC110 .C6 M53w| LCc| 1i| 310372001397733d| 5/6/2009e| 2/16/2000f| 7/23/2008g| 1l| JGESm| JOYNERn| 1r| Ys| Yt| JGESBKu| 5/7/1986x| BOOKz| JSTACKSo| .STAFF. 0o| .STAFF. Copy Statement : c.1;

Minorities and marketing : Research challenges / edited by Alan R. Andreasen and Frederick D. Sturdivant.

Other author	Andreasen, Alan R., 1934-
Other author	Sturdivant, Frederick D.
Format	Book
Publication Info	Chicago : American Marketing Association, ©1977.
Description	142 pages ; 23 cm
Subjects	African Americans as consumers--Congresses. Minority consumers--United States. --Congresses.

General note	"Prepared for a conference held at Ohio State University from May 27 to 29, 1976."
Bibliography note	Includes bibliographical references.
LCCN	77006819
ISBN	0877570957

Availability

Library	Location	Call Number	Status	Item Actions
Joyner	General Stacks	HC110 .C6 M53	✔ Available	Place Hold

Minorities and marketing : Research challenges / edited by Alan R. Andreasen and Frederick D. Sturdivant.

Click here for more information about this title

Availability