Beyond the balanced scorecard : improving business intelligence with analytics / Mark Graham Brown.
| Author/creator | Brown, Mark Graham |
| Format | Book |
| Publication Info | New York : Productivity Press, ©2007. |
| Description | xvi, 233 pages : illustrations ; 24 cm |
| Supplemental Content | Table of contents only |
| Subjects |
| Contents | Foreword -- Introduction -- Beyond first-generation balanced scorecards -- Analytics: a new way of tracking organizational performance -- The analytics-based scorecard: adding more business intelligence to your metrics -- Customer relationship analytics: meaningful metrics that predict loyalty -- External analytics: quantifying factors that can make or break your business -- People analytics: measuring your most important asset -- Operational analytics: key internal metrics of quality, productivity, timeliness and innovation -- Strategic and financial metrics: measuring what really matters -- Beyond the balanced scorecard: from performance measurement to performance management -- Final thoughts -- Appendix -- References -- Index -- About the author. |
| Bibliography note | Includes bibliographical references and index. |
| LCCN | 2006035405 |
| ISBN | 9781563273469 |
| ISBN | 1563273462 |