Marketing literature : the making of contemporary writing in Britain / Claire Squires.

Author/creator Squires, Claire
Format Book
Publication InfoBasingstoke [England] ; New York : Palgrave Macmillan, 2007.
Descriptionix, 237 pages ; 23 cm
Supplemental ContentPublisher description
Supplemental ContentTable of contents only
Subjects

Contents Publishing contexts and market conditions -- Literature and marketing -- Genre in the marketplace -- Icons and phenomenons -- Marketing stories -- Crossovers -- Conclusion : writing beyond marketing.
Bibliography noteIncludes bibliographical references (p. 215-231) and index.
LCCN 2007016438
ISBN140399773X (alk. paper)
ISBN9781403997739 (alk. paper)

Availability

Library Location Call Number Status Item Actions
Joyner General Stacks Z326 .S67 2007 ✔ Available Place Hold