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LEADER 02065cam 22004814a 4500

001 ocn225533710;

003 OCoLC;

005 20141212004715.0;

008 080411s2008 enka b 001 0 eng ;

010 a| 2008016412;

020 a| 023020323X (alk. paper);

020 a| 9780230203235 (alk. paper);

029 1 a| NLGGCb| 309981352;

035 a| (Sirsi) o225533710;

035 a| (OCoLC)225533710;

049 a| EREE;

050 00 a| HF5415.1255b| .G86 2008;

082 00 a| 658.8/122| 22;

100 1 a| Gunelius, Susan.=| ^A1034374;

245 10 a| Harry Potter :b| the story of a global business phenomenon /c| Susan Gunelius.;

260 a| Basingstoke [England] ;a| New York :b| Palgrave Macmillan,c| 2008.;

300 a| xix, 194 pages :b| illustrations ;c| 24 cm;

336 a| text2| rdacontent;

337 a| unmediated2| rdamedia;

338 a| volume2| rdacarrier;

504 a| Includes bibliographical references (p. 164-180) and index.;

650 0 a| Branding (Marketing)=| ^A755863;

650 0 a| Brand name products.=| ^A83735;

600 10 a| Potter, Harryc| (Fictitious character)=| ^A1214078;

856 42 3| Contributor biographical informationu| http://www.loc.gov/catdir/enhancements/fy0829/2008016412-b.html;

856 42 3| Publisher descriptionu| http://www.loc.gov/catdir/enhancements/fy0829/2008016412-d.html;

856 41 3| Table of contents onlyu| http://www.loc.gov/catdir/enhancements/fy0829/2008016412-t.html;

994 a| 92b| ERE;

910 a| PromptCat;

938 a| Baker & Taylorb| BKTYc| 35.00d| 35.00i| 023020323Xn| 0007734296s| active;

938 a| Blackwell Book Service UKb| BBUKn| L9788777c| 25.00;

938 a| Blackwell Book Serviceb| BBUSn| R1719707c| $35.00;

938 a| YBP Library Servicesb| YANKn| 100488344;

980 a| 2008-08-05b| 35d| 0e| 29.4f| 478496g| 30372014021809h| 40015672641i| HF 5415.1255 .G86 2008;

596 a| 1;

998 a| 1393838;

999 a| HF5415.1255 .G86 2008w| LCc| 1i| 30372014021809d| 6/15/2016e| 5/18/2016l| JGESm| JOYNERn| 5r| Ys| Yt| JGESBKu| 8/15/2008x| BOOKz| JSTACKSo| .STAFF. 0;

Harry Potter : the story of a global business phenomenon / Susan Gunelius.

Author/creator	Gunelius, Susan
Format	Book
Publication Info	Basingstoke [England] ; New York : Palgrave Macmillan, 2008.
Description	xix, 194 pages : illustrations ; 24 cm
Supplemental Content	Contributor biographical information
Supplemental Content	Publisher description
Supplemental Content	Table of contents only
Subjects	Potter, Harry (Fictitious character) Branding (Marketing) Brand name products.

Bibliography note	Includes bibliographical references (p. 164-180) and index.
LCCN	2008016412
ISBN	023020323X (alk. paper)
ISBN	9780230203235 (alk. paper)

Harry Potter : the story of a global business phenomenon / Susan Gunelius.

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