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001 ocm04196105;

005 20141212013412.0;

008 780803r1975 caua b 000 0 eng ;

010 a| 76048777;

020 a| 0894260049;

035 a| (Sirsi) o04196105;

035 a| (OCoLC)04196105;

049 a| ERE*;

050 00 a| HF5415.125b| .C37 1975;

082 0 a| 658.8/0028/54;

245 00 a| Cases in computer and model-assisted marketing :b| planning /c| by George S. Day [and others].;

300 a| vi, 109 pages :b| illustrations ;c| 28 cm.;

336 a| text2| rdacontent;

337 a| unmediated2| rdamedia;

338 a| volume2| rdacarrier;

490 1 a| Hewlett Packard university business series;

500 a| Title on spine: Planning: cases in computer & model assisted marketing.;

500 a| Originally published by Hewlett Packard Co., Cupertino, Calif., in series: Hewlett Packard university business series.;

504 a| Includes bibliographical references.;

650 0 a| Marketingx| Data processingv| Case studies.=| ^A21432;

650 0 a| Marketingx| Computer programsv| Case studies.=| ^A16179;

700 1 a| Day, George S.=| ^A99404;

740 0 a| Planning: cases in computer & model assisted marketing.;

830 0 a| Hewlett Packard university business series.?| UNAUTHORIZED;

919 a| BOOK;

596 a| 1;

998 a| 148986;

999 a| HF5415.125 .C37 1975w| LCc| 1i| 310372001716270d| 5/6/2009f| 3/27/2009g| 1l| JGESm| JOYNERq| 2r| Ys| Yt| JGESBKu| 5/27/1986x| BOOKz| JSTACKSo| .STAFF. 0o| .STAFF. Copy Statement : c.1;

Cases in computer and model-assisted marketing : planning / by George S. Day [and others].

Other author	Day, George S.
Format	Book
Publication Info	Palo Alto, CA : Scientific Press, ©1975, 1977 printing.
Description	vi, 109 pages : illustrations ; 28 cm.
Subjects	Marketing--Data processing. --Case studies. Marketing--Computer programs. --Case studies.

Series	Hewlett Packard university business series Hewlett Packard university business series. UNAUTHORIZED
General note	Title on spine: Planning: cases in computer & model assisted marketing.
General note	Originally published by Hewlett Packard Co., Cupertino, Calif., in series: Hewlett Packard university business series.
Bibliography note	Includes bibliographical references.
Other title	Planning: cases in computer & model assisted marketing.
LCCN	76048777
ISBN	0894260049

Availability

Library	Location	Call Number	Status	Item Actions
Joyner	General Stacks	HF5415.125 .C37 1975	✔ Available	Place Hold

Cases in computer and model-assisted marketing : planning / by George S. Day [and others].

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