Diffusion of innovations / Everett M. Rogers.
| Author/creator | Rogers, Everett M. |
| Format | Book |
| Edition | 4th ed. |
| Publication Info | New York : Free Press, ©1995. |
| Description | xvii, 519 pages : illustrations ; 25 cm |
| Subjects |
| Contents | Elements of diffusion -- A history of diffusion research -- Contributions and criticisms of diffusion research -- The generation of innovations -- The innovation-decision process -- Attributes of innovations and their rate of adoption -- Innovativeness and adopter categories -- Diffusion networks -- The change agent -- Innovation in organizations -- Consequences of innovations. |
| Bibliography note | Includes bibliographical references (p. 443-501) and indexes. |
| LCCN | 94024947 |
| ISBN | 0029266718 : |