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LEADER 01321cam 2200385 i 4500

001 ocm05264456;

005 20141212022656.0;

008 790724s1980 nyua b 001 0 eng ;

010 a| 79018532;

020 a| 0471000590;

035 a| (Sirsi) o05264456;

035 a| (OCoLC)5264456;

049 a| ERE*;

050 00 a| HF5415.2b| .A14;

050 4 a| HF5415.2b| .A14 1980;

082 0 a| 658.8/3;

092 a| 658.83b| Aa4m;

100 1 a| Aaker, David A.=| ^A30291;

245 10 a| Marketing research :b| private and public sector decisions /c| David A. Aaker, George S. Day.;

300 a| xvi, 628 pages :b| illustrations ;c| 25 cm.;

336 a| text2| rdacontent;

337 a| unmediated2| rdamedia;

338 a| volume2| rdacarrier;

490 1 a| Wiley series in marketing;

504 a| Includes bibliographical references and index.;

650 0 a| Marketing research.=| ^A17167;

700 1 a| Day, George S.=| ^A99404;

830 0 a| Wiley series in marketing.=| ^A246801;

919 a| BOOK;

590 a| Little-124023 - $23.95;

596 a| 1;

998 a| 164199;

999 a| HF5415.2 .A14w| LCc| 1i| 310372001892880d| 5/6/2009e| 3/15/1992f| 3/27/2009g| 1l| JGESm| JOYNERr| Ys| Yt| JGESBKu| 6/11/1986x| BOOKz| JSTACKSo| .STAFF. 0o| .STAFF. Copy Statement : c.1;

Marketing research : private and public sector decisions / David A. Aaker, George S. Day.

Author/creator	Aaker, David A.
Other author	Day, George S.
Format	Book
Publication Info	New York : Wiley, ©1980.
Description	xvi, 628 pages : illustrations ; 25 cm.
Subjects	Marketing research.

Series	Wiley series in marketing Wiley series in marketing. ^A246801
Local note	Little-124023 - $23.95
Bibliography note	Includes bibliographical references and index.
LCCN	79018532
ISBN	0471000590

Marketing research : private and public sector decisions / David A. Aaker, George S. Day.

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