Readings in marketing information systems : a new era in marketing research / [by] Samuel V. Smith, Richard H. Brien [and] James E. Stafford.
| Author/creator | Smith, Samuel Van Dyke |
| Other author | Brien, Richard H. |
| Other author | Stafford, James E. |
| Format | Book |
| Publication Info | Boston : Houghton Mifflin, [1968] |
| Description | xii, 399 pages : illustrations ; 24 cm |
| Subjects |
| Bibliography note | Includes bibliographical references. |
| LCCN | 68007245 |
| Stock number | 4.95 |
Availability
| Library | Location | Call Number | Status | Item Actions |
|---|---|---|---|---|
| Joyner | General Stacks | HF5415.13 .S6 | ✔ Available | Place Hold |