Segmenting the industrial market / Thomas V. Bonoma, Benson P. Shapiro.

Author/creator Bonoma, Thomas V.
Other author Shapiro, Benson P.
Format Book
Publication InfoLexington, Mass. : Lexington Books, ©1983.
Descriptionxi, 126 pages ; 24 cm
Subjects

General noteIncludes index.
Bibliography noteBibliography: p. 117-122.
LCCN 82049325
ISBN0669065781