Scripted affects, branded selves : television, subjectivity, and capitalism in 1990s Japan / Gabriella Lukács.

Author/creator Lukács, Gabriella
Format Book
Publication InfoDurham, NC : Duke University Press, 2010.
Descriptionx, 267 pages ; 24 cm
Subjects

Contents Intimate televisuality : television dramas and the Tarento in postwar Japan -- Imaged away : agency and fetishism in trendy drama production and reception -- Dream labor in the dream factory : capital and authorship in drama production -- What's love got to do with it? Love dramas and branded selves -- Labor fantasies in recessionary Japan : employment as lifestyle in workplace dramas of the 1990s -- Private globalization : bootleggers, fansubbers, and the transnational circulation of J-dorama.
Bibliography noteIncludes bibliographical references and index.
LCCN 2010006792
ISBN9780822348139 (cloth : alk. paper)
ISBN0822348136 (cloth : alk. paper)
ISBN9780822348245 (pbk. : alk. paper)
ISBN0822348241 (pbk. : alk. paper)