New-product forecasting : models and applications / edited by Yoram Wind, Vijay Mahajan, Richard N. Cardozo.

Other author Wind, Yoram.
Other author Mahajan, Vijay.
Other author Cardozo, Richard N.
Format Book
Publication InfoLexington, Mass. : Lexington Books, ©1981.
Descriptionx, 564 pages : illustrations ; 24 cm
Subjects

Bibliography noteIncludes bibliographies and index.
LCCN 80008388
ISBN0669041025