Cutting-edge social media approaches to business education : teaching with LinkedIn, Facebook, Twitter, Second Life, and blogs / edited by Charles Wankel ; in collaboration with Matthew Marovich and Jurate Stanaityte.
| Format | Electronic |
| Publication Info | Charlotte, N.C. : Information Age Pub., ©2010. |
| Description | vi, 344 pages : illustrations. |
| Supplemental Content | Click to View |
| Subjects |
| Other author/creator | Wankel, Charles. |
| Other author/creator | Marovich, Matthew. |
| Other author/creator | Stanaityte, Jurate. |
| Other author/creator | ProQuest (Firm) |
| Series | Research in management education and development Research in management education and development. ^A717957 |
| Contents | Technologies that bring learners collaboratively together with the world / Charles Wankel -- Defining interactive social media in an educational context / Aditi Grover and David W. Stewart -- Teaching and learning with Skype / Alanah Mitchell, Charlie Chen, and B. Dawn Medlin -- Social media for the MBA professor : a strategy for increasing teacher-student communication and the tactics for implementation / Allen H. Kupetz -- Applications of social networking in students' life cycle / Vladlena Benson, Fragkiskos Filippaios, and Stephanie Morgan -- User-generated content in business education / Domen Bajde -- Facebook "friendship" as educational practice / Eva Ossiansson -- Using Second life for teaching management of creativity and innovation / Gary Coombs -- Social media engages online entrepreneurship students / Geoffrey R. Archer and Jo Axe -- Intersection of regulations, faculty development, and social media : limitations of social media in for-profit online classes / Hamid H. Kazeroony -- Real lessons in virtual worlds : using virtual world technology to educate and train business students / Natalie T. Wood -- Uses, challenges, and potential of social media in higher education : evidence from a case study / Suling Zhang, Caroline Flammer, and Xiaolong Yang -- The use of social media and networks in teaching public administration : perceptions, practices, and concerns / Thomas A. Bryer and Baiyun Chen -- Social media strategies for the academic department : a three-phase framework / Irvine Clarke III and Theresa B. Flaherty -- Social media overload : what works best? / Walkyria Goode and Guido Caicedo -- Curriculum redesign : engaging net generation students through integration of social media in business education / Jeanny Liu and Deborah Olson. |
| Bibliography note | Includes bibliographical references. |
| Reproduction note | Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries. |
| Genre/form | Electronic books. |
| LCCN | 2010031410 |
Availability
| Library | Location | Call Number | Status | Item Actions |
|---|---|---|---|---|
| Electronic Resources | Access Content Online | ✔ Available |