The creative mystique : how to manage it, nurture it, and make it pay / John M. Keil.

Author/creator Keil, John M.
Format Book
Publication InfoNew York : Wiley, ©1985.
Descriptionix, 231 pages ; 25 cm.
Subjects

SeriesRonald series on marketing management
Ronald series on marketing management. ^A632278
General noteIncludes index.
LCCN 84027059
ISBN0471879614 :