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LEADER 01187cam 2200325Ii 4500

001 ocm07150865;

005 20141212084021.0;

008 810224s1981 nyua 001 0 eng d;

010 a| 80084430;

035 a| (Sirsi) o07150865;

035 a| (OCoLC)7150865;

049 a| EREE;

090 a| HF5438.5b| .R68x;

100 1 a| Rowen, Joseph R.=| ^A197607;

245 10 a| Planning and budgeting retail marketing communications /c| Joseph R. Rowen.;

300 a| xv, 95 pages :b| illustrations ;c| 23 cm;

336 a| text2| rdacontent;

337 a| unmediated2| rdamedia;

338 a| volume2| rdacarrier;

500 a| Includes index.;

650 0 a| Retail tradex| Management.=| ^A18865;

650 0 a| Budget in business.=| ^A32407;

650 0 a| Sales promotion.=| ^A31523;

710 2 a| National Retail Merchants Association.=| ^A81488;

919 a| BOOK;

596 a| 1;

998 a| 273880;

999 a| HF5438.5 .R68Xw| LCc| 1i| 30372004181423d| 5/6/2009f| 3/27/2009g| 1l| JGESm| JOYNERr| Ys| Yt| JGESBKu| 11/18/1988x| BOOKz| JSTACKSo| .STAFF. 0o| .STAFF. Copy Statement : c.1;

Planning and budgeting retail marketing communications / Joseph R. Rowen.

Author/creator	Rowen, Joseph R.
Other author	National Retail Merchants Association.
Format	Book
Publication Info	New York : Sales Promotion Division, National Retail Merchants Association, ©1981.
Description	xv, 95 pages : illustrations ; 23 cm
Subjects	Retail trade--Management. Budget in business. Sales promotion.

General note	Includes index.
LCCN	80084430

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Library	Location	Call Number	Status	Item Actions
Joyner	General Stacks	HF5438.5 .R68X	✔ Available	Place Hold

Planning and budgeting retail marketing communications / Joseph R. Rowen.

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