Meta-analysis in marketing : generalization of response models / John U. Farley, Donald R. Lehmann.
| Author/creator | Farley, John U. |
| Other author | Lehmann, Donald R. |
| Format | Book |
| Publication Info | Lexington, Mass. : Lexington Books, ©1986. |
| Description | xiv, 121 pages : illustrations ; 24 cm |
| Subjects |
| General note | Includes index. |
| Bibliography note | Bibliography: p. [109]-115. |
| LCCN | 86045606 |
| ISBN | 0669140392 (alk. paper) |
Availability
| Library | Location | Call Number | Status | Item Actions |
|---|---|---|---|---|
| Joyner | General Stacks | HF5415.2 .F28 1986 | ✔ Available | Place Hold |