New product development : what really works / George Gruenwald.
| Author/creator | Gruenwald, George |
| Format | Book |
| Publication Info | Lincolnwood, Ill. : NTC Business Books, ©1985. |
| Description | xvii, 414 pages : illustrations ; 25 cm |
| Subjects |
| Local note | Little-256112 |
| General note | Includes index. |
| Bibliography note | Bibliography: p. 399-400. |
| LCCN | 83071075 |
| ISBN | 0844230855 : |