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LEADER 01256cam 2200361 a 4500

001 ocm15107994;

005 20141212020610.0;

008 870105s1988 nyua b 001 0 eng ;

010 a| 86033759;

020 a| 0801300398;

020 a| 080130038X (pbk.);

035 a| (Sirsi) o15107994;

035 a| (OCoLC)15107994;

040 a| DLCc| DLCd| EREd| UtOrBLW;

049 a| EREE;

050 00 a| HM258b| .L68 1988;

082 0 a| 302.2/342| 19;

100 1 a| Lowery, Shearon.=| ^A197901;

245 10 a| Milestones in mass communication research :b| media effects /c| Shearon A. Lowery and Melvin L. DeFleur.;

250 a| 2nd ed.;

300 a| xxi, 472 pages :b| illustrations ;c| 25 cm;

336 a| text2| rdacontent;

337 a| unmediated2| rdamedia;

338 a| volume2| rdacarrier;

504 a| Includes bibliographies and indexes.;

650 0 a| Mass media.=| ^A23845;

650 0 a| Mass society.=| ^A15977;

700 1 a| DeFleur, Melvin L.q| (Melvin Lawrence),d| 1923-2017=| ^A25217;

919 a| BOOK;

596 a| 1;

998 a| 300797;

999 a| HM258 .L68 1988w| LCc| 1i| 30372004493000d| 4/9/2012e| 3/27/2012f| 4/3/2009g| 1l| JGESm| JOYNERn| 4r| Ys| Yt| JGESBKu| 11/22/1988x| BOOKz| JSTACKSo| .STAFF. 0o| .STAFF. Copy Statement : c.1;

Milestones in mass communication research : media effects / Shearon A. Lowery and Melvin L. DeFleur.

Author/creator	Lowery, Shearon
Other author	DeFleur, Melvin L. (Melvin Lawrence), 1923-2017
Format	Book
Edition	2nd ed.
Publication Info	New York : Longman, ©1988.
Description	xxi, 472 pages : illustrations ; 25 cm
Subjects	Mass media. Mass society.

Bibliography note	Includes bibliographies and indexes.
LCCN	86033759
ISBN	0801300398
ISBN	080130038X (pbk.)

Milestones in mass communication research : media effects / Shearon A. Lowery and Melvin L. DeFleur.

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