Cultural targeting of breastfeeding discourse for African American women / by Melissa Place Hisle.

Author/creator Hisle, Melissa Place
Other author Southard, Sherry.
Other author East Carolina University. Department of English.
Format Theses and dissertations
Publication Info[Greenville, N.C.] : East Carolina University, 2012.
Description234 pages : illustrations (color), digital, PDF file
Supplemental ContentAccess via ScholarShip
Subjects

Summary This dissertation explores cultural factors that may influence African American women's breastfeeding choices and experiences as well as how those developing breastfeeding discourse for African American women target this audience. Drawing on the concept of Afrocentrism as well as Krista Ratcliffe's theory of rhetorical listening, this study examines a governmental guide to breastfeeding published in 2006 entitled An Easy Guide to Breastfeeding for African Americans, laying this discourse beside stories shared via interviews with African American mothers, most of whom breastfed. This analysis suggests a number of areas for future study as well as suggestions for those who seek to engage in ethical cross-cultural breastfeeding communication with African American women.
General notePresented to the faculty of the Department of English.
General noteAdvisor: Sherry Southard.
General noteTitle from PDF t.p. (viewed Oct. 11, 2012).
Dissertation notePh.D. East Carolina University 2012.
Bibliography noteIncludes bibliographical references.
Technical detailsSystem requirements: Adobe Reader.
Technical detailsMode of access: World Wide Web.