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LEADER 01167cam 22003378a 4500

001 ocm16717753;

005 20141212033546.0;

008 870818s1988 nyua b 001 0 eng ;

010 a| 87024939;

020 a| 0899302955 (lib. bdg. : alk. paper);

035 a| (Sirsi) o16717753;

035 a| (OCoLC)16717753;

040 a| DLCc| DLCd| EREd| UtOrBLW;

049 a| EREE;

050 00 a| HF5834b| .B63 1988;

082 0 a| 659.1/12| 19;

100 1 a| Boddewyn, J. J.q| (Jean J.)=| ^A24516;

245 10 a| Advertising self-regulation and outside participation :b| a multinational comparison /c| J.J. Boddewyn.;

263 a| 8804;

300 a| xviii, 368 pages :b| illustrations ;c| 25 cm;

336 a| text2| rdacontent;

337 a| unmediated2| rdamedia;

338 a| volume2| rdacarrier;

500 a| Includes index.;

504 a| Bibliography: p. [357]-361.;

650 0 a| Advertisingx| Self-regulationv| Case studies.=| ^A70258;

919 a| BOOK;

596 a| 1;

998 a| 313176;

999 a| HF5834.B63 1988w| LCc| 1i| 30372004767692d| 5/6/2009e| 4/19/1993f| 1/30/2009g| 1l| JGESm| JOYNERr| Ys| Yt| JGESBKu| 3/10/1989x| BOOKz| JSTACKSo| .STAFF. 0;

Advertising self-regulation and outside participation : a multinational comparison / J.J. Boddewyn.

Author/creator	Boddewyn, J. J.
Format	Book
Publication Info	New York : Quorum Books, ©1988.
Description	xviii, 368 pages : illustrations ; 25 cm
Subjects	Advertising--Self-regulation. --Case studies.

General note	Includes index.
Bibliography note	Bibliography: p. [357]-361.
LCCN	87024939
ISBN	0899302955 (lib. bdg. : alk. paper)

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Library	Location	Call Number	Status	Item Actions
Joyner	General Stacks	HF5834.B63 1988	✔ Available	Place Hold

Advertising self-regulation and outside participation : a multinational comparison / J.J. Boddewyn.

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