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LEADER 01115cam 2200325 a 4500

001 ocm17982921;

005 20141212050655.0;

008 880426s1989 njua b 001 0 eng ;

010 a| 88015542;

020 a| 0131696661 :c| $28.00;

035 a| (Sirsi) o17982921;

035 a| (OCoLC)17982921;

040 a| DLCc| DLCd| EREd| UtOrBLW;

049 a| EREE;

050 00 a| HF5415.32b| .H68 1989;

082 0 a| 658.8/3422| 19;

100 1 a| Howard, John A.=| ^A548854;

245 10 a| Consumer behavior in marketing strategy /c| John A. Howard.;

300 a| xix, 375 pages :b| illustrations ;c| 25 cm;

336 a| text2| rdacontent;

337 a| unmediated2| rdamedia;

338 a| volume2| rdacarrier;

504 a| Includes bibliographical references and indexes.;

650 0 a| Consumer behavior.=| ^A231577;

650 0 a| Marketingx| Management.=| ^A20223;

919 a| BOOK;

596 a| 1;

998 a| 325203;

999 a| HF5415.32.H68 1989w| LCc| 1i| 30372004936313d| 11/25/2014e| 11/16/2014f| 3/27/2009g| 1l| JGESm| JOYNERn| 4r| Ys| Yt| JGESBKu| 9/1/1989x| BOOKz| JSTACKSo| .STAFF. 0;

Consumer behavior in marketing strategy / John A. Howard.

Author/creator	Howard, John A.
Format	Book
Publication Info	Englewood Cliffs, NJ : Prentice Hall, ©1989.
Description	xix, 375 pages : illustrations ; 25 cm
Subjects	Consumer behavior. Marketing--Management.

Bibliography note	Includes bibliographical references and indexes.
LCCN	88015542
ISBN	0131696661 :

Availability

Library	Location	Call Number	Status	Item Actions
Joyner	General Stacks	HF5415.32.H68 1989	✔ Available	Place Hold

Consumer behavior in marketing strategy / John A. Howard.

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