Introduction to commercial recreation and tourism : an entrepreneurial approach / John C. Crossley, Lynn M. Jamieson, Russell E. Brayley.
| Author/creator | Crossley, John C. |
| Other author | Jamieson, Lynn Marie, 1946- |
| Other author | Brayley, Russell E. |
| Format | Book |
| Edition | 6th ed. |
| Publication Info | Urbana, IL : Sagamore Pub., ©2012. |
| Description | xii, 434 pages : illustrations ; 26 cm |
| Subjects |
| Portion of title | Commercial recreation and tourism |
| Contents | What Is commercial recreation and tourism? -- The entrepreneur -- The nature of commercial recreation and tourism -- Starting the commercial recreation enterprise -- Financial management -- Marketing in commercial recreation and tourism -- Operations management -- Commercial recreation and tourism programming -- The travel industry -- The hospitality industry -- Local commercial recreation -- The career of the future. |
| Bibliography note | Includes bibliographical references and index. |
| ISBN | 1571676775 |
| ISBN | 9781571676771 |
Availability
| Library | Location | Call Number | Status | Item Actions |
|---|---|---|---|---|
| Joyner | General Stacks | GV181.5 .C755 2012 | ✔ Available | Place Hold |