Tools

LEADER 01911cam 2200445 i 4500

001 ocn781939377;

003 OCoLC;

005 20141212053934.0;

008 120314s2012 caua b 001 0 eng c;

010 a| 2012009561;

020 a| 9780804757201 (alk. paper);

020 a| 0804757208 (alk. paper);

020 a| 9780804757218 (pbk. : alk. paper);

020 a| 0804757216 (pbk. : alk. paper);

035 a| (Sirsi) 40022116495;

035 a| 40022116495;

035 a| (OCoLC)781939377;

042 a| pcc;

050 00 a| TS171.4b| .D497 2012;

082 00 a| 658.5/7522| 23;

100 1 a| Devin, Lee,d| 1938-e| author.=| ^A874672;

245 14 a| The soul of design :b| harnessing the power of plot to create extraordinary products /c| Lee Devin and Robert D. Austin.;

264 1 a| Stanford, California :b| Stanford Business Books, an imprint of Stanford University Press,c| [2012];

300 a| xi, 178 pages :b| illustrations ;c| 24 cm;

336 a| text2| rdacontent;

337 a| unmediated2| rdamedia;

338 a| volume2| rdacarrier;

504 a| Includes bibliographical references (pages 167-172) and index.;

505 0 a| Non-ordinary products (and services) -- The component parts of form -- Qualities of the soul (of design) and their consequences -- Makers and creativity : toward commercial success with special things -- Closure.;

650 0 a| Product design.=| ^A1042943;

650 0 a| New productsx| Management.=| ^A86097;

650 0 a| Product management.=| ^A17217;

650 0 a| Creative thinking.=| ^A21886;

700 1 a| Austin, Robert D.q| (Robert Daniel),d| 1962-e| author.=| ^A628325;

949 i| 30372013799868o| jjlm;

960 o| 1s| 24.95t| Joyner48u| JAPPz| USD;

596 a| 1;

998 a| 3317543;

999 a| TS171.4 .D497 2012w| LCc| 1i| 30372013799868l| JGESm| JOYNERr| Ys| Yt| JGESBKu| 5/14/2013x| BOOKz| JSTACKSo| .STAFF. jjlm;

The soul of design : harnessing the power of plot to create extraordinary products / Lee Devin and Robert D. Austin.

Author/creator	Devin, Lee, 1938- author.
Other author	Austin, Robert D. (Robert Daniel), 1962- author.
Format	Book
Publication	Stanford, California : Stanford Business Books, an imprint of Stanford University Press, [2012]
Description	xi, 178 pages : illustrations ; 24 cm
Subjects	Product design. New products--Management. Product management. Creative thinking.

Contents	Non-ordinary products (and services) -- The component parts of form -- Qualities of the soul (of design) and their consequences -- Makers and creativity : toward commercial success with special things -- Closure.
Bibliography note	Includes bibliographical references (pages 167-172) and index.
LCCN	2012009561
ISBN	9780804757201 (alk. paper)
ISBN	0804757208 (alk. paper)
ISBN	9780804757218 (pbk. : alk. paper)
ISBN	0804757216 (pbk. : alk. paper)

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Library	Location	Call Number	Status	Item Actions
Joyner	General Stacks	TS171.4 .D497 2012	✔ Available	Place Hold

The soul of design : harnessing the power of plot to create extraordinary products / Lee Devin and Robert D. Austin.

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