Revenue management for hospitality and tourism / [edited by] Patrick Legohérel, Elisabeth Poutier and Alan Fyall.

Other author Legohérel, Patrick.
Other author Poutier, Elisabeth.
Other author Fyall, Alan.
Format Book
Publication InfoWoodeaton, Oxford : Goodfellow, ©2013.
Descriptionxii, 255 pages : illustrations ; 25 cm
Subjects
Hospitality industry--Management.
Revenue management.

Contents Preface -- Acknowledgements -- Introduction -- About the editors -- Part I. Revenue management concepts and techniques -- The emergence of yield management / Patrick Legohérel, Elisabeth Poutier and Alan Fyall -- The components of revenue management / Patrick Legohérel, Elisabeth Poutier and Alan Fyall -- The role of the revenue manager / Patrick Legohérel, Elisabeth Poutier and Alan Fyall -- The revenue manager's approach / Patrick Legohérel, Elisabeth Poutier and Alan Fyall -- Setting up a revenue management system / Patrick Legohérel, Elisabeth Poutier and Alan Fyall -- Part II. Revenue management in practice -- Revenue management for fixing quotas and prices of perishable commodities under uncertainty / SS Padhi -- Revenue management in China's lodging sector : practices and challenges / Larry Yu and Huimin Gu -- Restaurant revenue management / Cindy Heo -- Revenue management at heritage visitor attractions / Anna Leask -- heme parks revenue management / Ady Milman and Kelly Kaak -- Revenue management in the cruising industry / David Selby -- Revenue management in hotels and airlines : a critique / Paul Whitelaw -- Car rental revenue management / David Cretin and Emanuel Scuto -- Revenue management and customer relationship management / Xuan (Lorna) Wang -- Staff empowerment and revenue management / Frederic Toitot -- Risk management as a tool to optimise revenue during black swan events / Kare Varini and Sarah Kamensky -- Timeshare revenue management / Amy Gregory -- Conclusion -- Index.
Summary Written by leading academic and industry experts actively engaged in revenue management, research and teaching this is a new and original treatment of the whole field for students and professionals.
Bibliography noteIncludes bibliographical references and index.
ISBN9781908999498 (pbk.)
ISBN1908999497 (pbk.)
ISBN1908999489
ISBN9781908999481

Availability

Library Location Call Number Status Item Actions
Joyner General Stacks TX911.3 .M27 R48 2013 ✔ Available Place Hold