Going to market : distribution systems for industrial products / E. Raymond Corey, Frank V. Cespedes, V. Kasturi Rangan ; research associates, Bobbi Carrey [and others].

Author/creator Corey, E. Raymond
Other author Cespedes, Frank V., 1950-
Other author Rangan, V. Kasturi.
Format Book
Publication InfoBoston, Mass. : Harvard Business School Press, ©1989.
Descriptionxxxvi, 394 pages : illustrations ; 25 cm
Subjects
Marketing channels.
Industrial marketing.
Marketing channels--United States.
Industrial marketing--United States.

Bibliography noteIncludes bibliographical references and index.
LCCN 89001769
ISBN087584202X (alk. paper)

Availability

Library Location Call Number Status Item Actions
Joyner General Stacks HF5415.129.C67 1989 ✔ Available Place Hold