Proceedings of the Microcomputers in the Marketing Curriculum Conference, April 11-13, 1989, New Orleans, LA / / edited by Robert F. Dyer and Margery S. Steinberg.

Other author Dyer, Robert F.
Other author Steinberg, Margery S.
Other author American Marketing Association.
Format Book
Publication InfoChicago, Ill. : American Marketing Association, ©1989.
Descriptionviii, 402 pages ; 28 cm
Subjects

General note"Co-sponsored by the AMA's Collegiate Activities Division and Marketing Education Division"
Other titleProceedings of the 1989 AMA Microcomputers in the Marketing Curriculum Conference.
ISBN0877571996

Availability

Library Location Call Number Status Item Actions
Joyner General Stacks HF5415.125.P76 1989 ✔ Available Place Hold