The art of the App Store the business of Apple development / Tyson McCann.

Author/creator McCann, Tyson
Other author Wrox Development (Firm)
Format Electronic
Publication InfoHoboken, N.J. : Wrox/Wiley,
Descriptionxix, 283 p. : col. ill. ; 23 cm.
Supplemental ContentFull text available from Ebook Central - Academic Complete
Subjects

Abstract This guide provides an in-depth look into the perils and potential of the iPhone and iPad app landscape. Presents tried and tested methods for competitive research, finding your niche, understanding customer expectations, setting goals and milestones, and managing app development from concept to post-launch. Also includes guidelines for developing and pricing your app using the most up-to-date trends, a plan for viral marketing using social networks, etric tracking, taking advantage of feedback and more-- Source other than Library of Congress.
General noteIncludes index.
Access restrictionAvailable only to authorized users.
Technical detailsMode of access: World Wide Web
Genre/formElectronic books.
LCCN 2011939653
ISBN9780470952788 (pbk.)
ISBN0470952784 (pbk.)
ISBN9781118221129 (ebk.)
ISBN9781118235348 (ebk.)
ISBN9781118260074 (ebk.)

Availability

Library Location Call Number Status Item Actions
Electronic Resources Access Content Online ✔ Available