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010 a| 2014008707;

020 a| 9780749468897;

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100 1 a| Watson, Tom,d| 1950-?| UNAUTHORIZED;

245 10 a| Evaluating public relationsh| [electronic resource] :b| a guide to planning, research and measurement /c| Tom Watson, Paul Noble.;

250 a| Third edition.;

260 a| London ;a| Philadelphia :b| Kogan Page Limited,c| [2014];

300 a| viii, 199 pages ;c| 24 cm.;

490 0 a| PR in practice;

504 a| Includes bibliographical references and index.;

506 a| Available only to authorized users.;

538 a| Mode of access: World Wide Web;

650 0 a| Public relationsx| Evaluation.=| ^A964453;

650 0 a| Public relationsx| Evaluationv| Case studies.=| ^A964453;

655 0 a| Electronic books.=| ^A491897;

700 1 a| Noble, Paul,d| 1955-?| UNAUTHORIZED;

856 40 z| Full text available from Entrepreneurship Databaseu| https://search.proquest.com/publication/2043122?accountid=10639;

949 a| CLICK ON WEB ADDRESSw| ASISh| JOYNER188;

949 a| CLICK ON WEB ADDRESSw| ASISh| HSL77;

949 a| CLICK ON WEB ADDRESSw| ASISh| JMUSIC60;

596 a| 1 3 4;

998 a| 4071550;

999 a| CLICK ON WEB ADDRESSw| ASISc| 1i| 4071550-1001l| JNETm| JOYNERr| Ys| Yt| JNESSBKu| 1/1/2016x| EBOOKz| JERESOURCE;

999 a| CLICK ON WEB ADDRESSw| ASISc| 1i| 4071550-2001l| HSLELECm| HSLr| Ys| Yt| HEBKu| 1/1/2016x| EBOOKz| HERESOURCE;

999 a| CLICK ON WEB ADDRESSw| ASISc| 1i| 4071550-3001l| MNETm| JMUSICr| Ys| Yt| MNESSBKu| 1/1/2016x| EBOOKz| JERESOURCE;

Evaluating public relations a guide to planning, research and measurement / Tom Watson, Paul Noble.

Author/creator	Watson, Tom, 1950-
Other author	Noble, Paul, 1955-
Format	Electronic
Edition	Third edition.
Publication Info	London ; Philadelphia : Kogan Page Limited, [2014]
Description	viii, 199 pages ; 24 cm.
Supplemental Content	Full text available from Entrepreneurship Database
Subjects	Public relations--Evaluation. Public relations--Evaluation. --Case studies.

Series	PR in practice
Bibliography note	Includes bibliographical references and index.
Access restriction	Available only to authorized users.
Technical details	Mode of access: World Wide Web
Genre/form	Electronic books.
LCCN	2014008707
ISBN	9780749468897
ISBN	9780749468903

Library	Location	Call Number	Status	Item Actions
	Electronic Resources	Access Content Online	✔ Available

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