How risky is it really? why our fears don't always match the facts / David Ropeik.

Author/creator Ropeik, David
Format Electronic
Publication InfoNew York : McGraw-Hill,
Descriptionxxi, 280 p. : ill. ; 24 cm.
Supplemental ContentFull text available from eBooks on EBSCOhost
Supplemental ContentFull text available from eBooks on EBSCOhost
Subjects

Contents This is your brain on fear : the neuroscience of the risk response -- Bounded rationality : reason alone can't keep you safe -- Fear factors : why some threats feel scarier than others -- The wisdom, or the madness, of the crowds? -- Closing the perception gap.
Bibliography noteIncludes bibliographical references.
Access restrictionAvailable only to authorized users.
Technical detailsMode of access: World Wide Web
Genre/formElectronic books.
LCCN 2009032688
ISBN9780071629690 (alk. paper)
ISBN0071629696 (alk. paper)

Availability

Library Location Call Number Status Item Actions
Electronic Resources ✔ Available