How to Set up and Run a Fashion Label
| Author/creator | Meadows, Toby Author |
| Format | Electronic |
| Edition | 2nd ed.,Revised |
| Publication Info | London : Laurence King Publishing Boston : Hachette Book Group [Distributor] |
| Description | 200 p. ill 25.000 x 017.500 cm. |
| Supplemental Content | Full text available from Ebook Central - Public Library Complete |
| Subjects |
| Summary | Annotation No matter how talented you are as a designer, if you are going to run a successful fashion label you also need to know about business from marketing and PR to manufacturing your collection, and where to find the money to finance it all. In How to Set Up and Run a Fashion Label 2nd edition, Toby Meadows presents a no-nonsense guide to running your own business, whether it is within the clothing, accessories or footwear sectors. Packed with tips, case studies and tasks to help you analyse yourself, your market and your product, the book is designed for anyone wanting to start their own fashion business. This new, expanded edition contains information on e-commerce, sustainability, five new case studies and updated images throughout. |
| Access restriction | Available only to authorized users. |
| Technical details | Mode of access: World Wide Web |
| Genre/form | Electronic books. |
| ISBN | 9781856698924 |
| ISBN | 1856698920 (Trade Paper) Publication Cancelled |
| Standard identifier# | 9781856698924 |
| Stock number | 00310252 |
Availability
| Library | Location | Call Number | Status | Item Actions |
|---|---|---|---|---|
| Electronic Resources | Access Content Online | ✔ Available |