Market rebels how activists make or break radical innovations / Hayagreeva Rao.

Author/creator Rao, Huggy, 1959-
Format Electronic
Publication InfoPrinceton : Princeton University Press,
Descriptionxiii, 205 p. : ill. ; 22 cm.
Supplemental ContentFull text available from Ebook Central - Academic Complete
Subjects

Contents From the invisible hand to joined hands -- "You can't get people to sit on an explosion!" : the cultural acceptance of the car in America -- Evange-ale-ists and the renaissance of microbrewing -- The French revolution : collective action and the nouvelle cuisine innovation -- Show me the money : shareholder activism and investor rights -- Chain reaction : the enactment and repeal of anti-chain store laws -- Drug wars : how the anti-biotechnology movement penetrated German pharmaceutical firms and prevented technology commercialization -- From exit to voice : advice for activists.
Bibliography noteIncludes bibliographical references (p. [181]-195) and index.
Access restrictionAvailable only to authorized users.
Technical detailsMode of access: World Wide Web
Genre/formElectronic books.
LCCN 2008022094
ISBN9780691134567 (hardcover : alk. paper)
ISBN0691134561 (hardcover : alk. paper)

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Electronic Resources Access Content Online ✔ Available