Politicking online the transformation of election campaign communications / edited by Costas Panagopoulos.
| Other author | Panagopoulos, Costas. |
| Format | Electronic |
| Publication Info | New Brunswick, NJ : Rutgers University Press, |
| Description | viii, 302 p. : ill. ; 24 cm. |
| Supplemental Content | Full text available from Ebook Central - Academic Complete |
| Subjects |
| Contents | Technology and the modern political campaign : the digital pulse of the 2008 campaigns / Costas Panagopoulos -- The technological development of candidate websites : how and why candidates use web innovations / James N. Druckman, Martin J. Kifer, and Michael Parkin -- Closing gaps, moving hurdles : candidate web site communication in the 2006 campaigns for Congress / Girish J. "Jeff" Gulati and Christine B. Williams -- Trickle-down technology? The use of computing and network technology in state legislative campaigns / Chapman Rackaway -- Do campaign websites really matter in electoral civic engagement? Empirical evidence from the 2004 and 2006 post-election tracking survey / Hun Myoung Park and James L. Perry -- Clicking for cash : campaigns, donors, and the emergence of online fundraising / Costas Panagopoulos and Daniel Bergan -- The impact of email campaigns on voter mobilization : evidence from a field experiment / David W. Nickerson -- Mobilizing the mobiles : text messaging and turnout / Allison Dale and Aaron Strauss -- Online political advertising / Michael Cornfield and Kate Kaye -- "Under construction" : weblog campaigning in the German Bundestag election 2005 / Steffen Albrecht, Maren Lübcke, Rasco Hartig-Perschke -- Mobile democracy : text messages, voter turnout, and the 2004 Spanish general election / Sandra L. Suárez -- Bloggers at the gates : Ned Lamont, blogs, and the rise of insurgent candidates / Kevin A. Pirch -- Voters, MySpace, and YouTube : the impact of alternative communication channels on the 2006 election cycle and beyond / Vassia Gueorguieva -- "Friend" the president : Facebook and the 2008 presidential election / Allison Slotnick -- The political impact of Facebook : evidence from the 2006 elections and the 2008 nomination contest / Christine B. Williams and Girish J. "Jeff" Gulati -- Conclusion / Costas Panagopoulos. |
| Bibliography note | Includes bibliographical references and index. |
| Access restriction | Available only to authorized users. |
| Technical details | Mode of access: World Wide Web |
| Genre/form | Electronic books. |
| LCCN | 2008029195 |
| ISBN | 9780813544885 (hardcover : alk. paper) |
| ISBN | 9780813544892 (pbk. : alk. paper) |