Review of Marketing Research.
| Other author | Malhotra,Naresh K. Editor Contribution by |
| Format | Electronic |
| Publication Info | Bingley : Emerald Group Publishing Limited |
| Description | 232 p. |
| Supplemental Content | Full text available from Ebook Central - Academic Complete |
| Supplemental Content | Full text available from Emerald Business, Management & Economics Book Series |
| Subjects |
| Series | Review of Marketing Research Ser. |
| Summary | Annotation The Review of Marketing ResearchA" annual series provides current, state-of-the-art articles by the marketing field's leading researchers and academicians. In contrast to other research publications in the field that impose rigid limitations on the lengt |
| Access restriction | Available only to authorized users. |
| Technical details | Mode of access: World Wide Web |
| Genre/form | Electronic books. |
| ISBN | 9780857247254 |
| ISBN | 0857247255 (E-Book) Active Record |
| Stock number | 01326671 |