Understanding the professional buyer what every sales professional should know about how the modern buyer thinks and behaves / Peter Cheverton, Jan Paul van der Velde.
| Author/creator | Cheverton, Peter |
| Other author | Velde, Jan Paul van der. |
| Format | Electronic |
| Publication Info | London ; Philadelphia : Kogan Page, |
| Description | xiv, 191 p. : ill. ; 24 cm. |
| Supplemental Content | Full text available from Ebook Central - Academic Complete |
| Subjects |
| Bibliography note | Includes bibliographical references and index. |
| Access restriction | Available only to authorized users. |
| Technical details | Mode of access: World Wide Web |
| Genre/form | Electronic books. |
| LCCN | 2010022265 |
| ISBN | 9780749461232 |
| ISBN | 0749461233 |
| ISBN | 9780749461478 (ebook) |
| ISBN | 0749461470 (ebook) |
Availability
| Library | Location | Call Number | Status | Item Actions |
|---|---|---|---|---|
| Electronic Resources | Access Content Online | ✔ Available |