A basic bibliography on marketing research.
| Author/creator | Wales, Hugh G. |
| Other author | Ferber, Robert. |
| Format | Book |
| Edition | [2d ed.]. |
| Publication Info | Chicago : American Marketing Association, [1963] |
| Description | xii, 182 pages ; 24 cm. |
| Subjects |
| Series | Bibliography series (American Marketing Association) ; no. 2 Bibliography series (American Marketing Association) ; no. 2. ^A24730 |
| LCCN | 63006047 |
Availability
| Library | Location | Call Number | Status | Item Actions |
|---|---|---|---|---|
| Joyner | General Stacks | Z7164.M18 W3 1963 | ✔ Available | Place Hold |