Marketing in an audiology practice / Brian Taylor, AuD.

Other author Taylor, Brian, 1966-
Format Electronic
Publication InfoSan Diego, CA : Plural Publishing Inc., [2015]
Descriptionxx, 371 pages : illustrations ; 23 cm
Supplemental ContentFull text available from Ebook Central - Academic Complete
Subjects

Contents Developing a strategy and brand for your practice : pillar-of-community marketing / Brian Taylor -- Using marketing to shape people's attitudes to hearing care / Curtis Alcock -- A practical guide to a marketing strategy & plan / Karen Ann Jacobs -- Marketing in a modern practice : a real world perspective / Geoffrey Cooling -- Disease state marketing and interventional audiology / Brian Taylor and Robert Tysoe -- Social media and digital marketing / Brian Taylor -- Marketing university and other nonprofit audiology clinics / Donald W. Nielsen.
Bibliography noteIncludes bibliographical references and index.
Access restrictionAvailable only to authorized users.
Technical detailsMode of access: World Wide Web
Genre/formElectronic books.
LCCN 2014048441
ISBN9781597565691 (pbk. : alk. paper)
ISBN1597565695 (pbk. : alk. paper)

Availability

Library Location Call Number Status Item Actions
Electronic Resources Access Content Online ✔ Available