Tools

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008 100713s2011 inua s 001 0 eng d;

010 a| 2010932422;

020 a| 9780470616338 (pbk.);

020 a| 0470616334 (pbk.);

020 z| 9781118036921 (ebk.);

020 z| 9781118036938 (ebk.);

020 z| 9781118036945 (ebk.);

035 a| (WaSeSS)ssj0000483550;

042 a| lccopycat;

049 a| EREEa| NEHH;

050 00 a| TK5105.888b| .H895 2011;

082 04 a| 658.8/722| 22;

100 1 a| Hunt, Benq| (Ben R.)?| UNAUTHORIZED;

245 10 a| Convert!h| [electronic resource] :b| designing web sites to increase traffic and conversion /c| Ben Hunt.;

246 30 a| Designing web sites to increase traffic and conversion;

260 a| Indianapolis, IN :b| Wiley,;

300 a| xxiii, 288 p. :b| ill. ;c| 24 cm.;

500 a| Includes index.;

505 0 a| Part I. Designing for traffic. How to transform you web site's success -- Search engine optimization fundamentals -- Expanding your reach -- Using the awareness ladder -- Working through the awareness ladder -- Part II. Designing for conversion. Making your site sell -- Get their attention -- Keep them engaged -- Call them to action -- Executing your web site strategy -- Optimizing your web pages.;

506 a| Available only to authorized users.;

520 a| Provides advice on Web site design and Internet marketing to increase traffic and improve the site's conversion rate.;

538 a| Mode of access: World Wide Web;

650 0 a| Web sitesx| Design.=| ^A392784;

650 0 a| Electronic commerce.=| ^A381307;

650 0 a| Internet marketing.=| ^A381306;

650 0 a| Internet advertising.=| ^A415879;

650 7 a| Web sitesx| Design.2| sears;

650 7 a| Web sitesx| Evaluation.2| sears;

650 7 a| Web sitesx| Testing.2| sears;

655 0 a| Electronic books.=| ^A491897;

856 40 z| Full text available from Ebook Central - Academic Completeu| https://ebookcentral.proquest.com/lib/eastcarolina/detail.action?docID=661607;

947 a| (OCoLC)ocn505422834;

949 a| CLICK ON WEB ADDRESSw| ASISh| JOYNER188;

949 a| CLICK ON WEB ADDRESSw| ASISh| HSL77;

949 a| CLICK ON WEB ADDRESSw| ASISh| JMUSIC60;

596 a| 1 3 4;

998 a| 4439835;

999 a| CLICK ON WEB ADDRESSw| ASISc| 1i| 4439835-1001l| JNETm| JOYNERr| Ys| Yt| JNESSBKu| 6/29/2016x| EBOOKz| JERESOURCE;

999 a| CLICK ON WEB ADDRESSw| ASISc| 1i| 4439835-2001l| HSLELECm| HSLr| Ys| Yt| HEBKu| 6/29/2016x| EBOOKz| HERESOURCE;

999 a| CLICK ON WEB ADDRESSw| ASISc| 1i| 4439835-3001l| MNETm| JMUSICr| Ys| Yt| MNESSBKu| 6/29/2016x| EBOOKz| JERESOURCE;

Convert! designing web sites to increase traffic and conversion / Ben Hunt.

Author/creator	Hunt, Ben
Format	Electronic
Publication Info	Indianapolis, IN : Wiley,
Description	xxiii, 288 p. : ill. ; 24 cm.
Supplemental Content	Full text available from Ebook Central - Academic Complete
Subjects	Web sites--Design. Electronic commerce. Internet marketing. Internet advertising.

Portion of title	Designing web sites to increase traffic and conversion
Contents	Part I. Designing for traffic. How to transform you web site's success -- Search engine optimization fundamentals -- Expanding your reach -- Using the awareness ladder -- Working through the awareness ladder -- Part II. Designing for conversion. Making your site sell -- Get their attention -- Keep them engaged -- Call them to action -- Executing your web site strategy -- Optimizing your web pages.
Abstract	Provides advice on Web site design and Internet marketing to increase traffic and improve the site's conversion rate.
General note	Includes index.
Access restriction	Available only to authorized users.
Technical details	Mode of access: World Wide Web
Genre/form	Electronic books.
LCCN	2010932422
ISBN	9780470616338 (pbk.)
ISBN	0470616334 (pbk.)

Convert! designing web sites to increase traffic and conversion / Ben Hunt.

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