The active consumer novelty and surprise in consumer choice / edited by Marina Bianchi.

Other author Bianchi, Marina, 1947-
Format Electronic
Publication InfoLondon ; New York : Routledge,
Descriptionxiii, 264 p. : ill. ; 24 cm.
Supplemental ContentFull text available from Ebook Central - Academic Complete
Subjects

SeriesRoutledge frontiers of political economy
Bibliography noteIncludes bibliographical references and index.
Access restrictionAvailable only to authorized users.
Technical detailsMode of access: World Wide Web
Genre/formElectronic books.
LCCN 97032108
ISBN0415171903