The message matters the economy and presidential campaigns / Lynn Vavreck.

Author/creator Vavreck, Lynn, 1968-
Format Electronic
Publication InfoPrinceton, N.J. : Princeton University Press,
Descriptionxxiii, 205 p. : ill. ; 24 cm.
Supplemental ContentFull text available from Ebook Central - Academic Complete
Subjects

Contents Presidential campaigns -- How and why campaigns matter -- Context matters : a campaign typology -- The media disconnect : media and candidate messages -- The message matters : candidate-level tests of the theory -- The message matters : microlevel tests of the theory -- Candidates creating context.
Bibliography noteIncludes bibliographical references and index.
Access restrictionAvailable only to authorized users.
Technical detailsMode of access: World Wide Web
Genre/formElectronic books.
LCCN 2008053045
ISBN9780691139623 (hardcover : alk. paper)
ISBN0691139628 (hardcover : alk. paper)
ISBN9780691139630 (pbk. : alk. paper)
ISBN0691139636 (pbk. : alk. paper)

Availability

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Electronic Resources Access Content Online ✔ Available