Challenges for the Trade in Central and Southeast Europe
| Other author | Renko, Sanda Editor |
| Other author | Knezevic, Blazenka Editor |
| Other author | Ghauri, Pervez N. Contribution by |
| Format | Electronic |
| Publication Info | Bingley : Emerald Group Publishing Limited |
| Description | 300 p. 22.900 x 015.200 cm. |
| Supplemental Content | Full text available from Ebook Central - Academic Complete |
| Subjects |
| Series | International Business and Management Ser. |
| Summary | Annotation This volume focuses on Central and Southeast Europe, and explores the dynamic and complex area of distributive trade on markets which have recently undergone a huge transformation. Papers in the volume employ both quantitative and qualitative research methods, and focus on retailing, international trade, relationships between retailers and suppliers, sustainability, private brands, loyalty programs, e-commerce and retailing strategies.Challenges For Trade in Central and Southeast Europe offers insights that will assist retailers, wholesalers and logistics companies in their decision making, as well as exploring macro topics that consider the effects of trade on the economy as a whole. There is much of value for a broad international readership, including academics, practitioners and policy-makers. |
| Access restriction | Available only to authorized users. |
| Technical details | Mode of access: World Wide Web |
| Genre/form | Electronic books. |
| ISBN | 9781781908327 |
| ISBN | 178190832X (Trade Cloth) Active Record |
| Stock number | 01326671 |
Availability
| Library | Location | Call Number | Status | Item Actions |
|---|---|---|---|---|
| Electronic Resources | Access Content Online | ✔ Available |