Communicators-in-chief : lessons in persuasion from five eloquent American presidents / Julie Oseid.
| Author/creator | Oseid, Julie A. author. |
| Format | Book |
| Publication | Durham, North Carolina : Carolina Academic Press, [2017] |
| Description | xvii, 255 pages ; 23 cm |
| Subjects |
| Contents | Introduction -- Five qualities of persuasive legal writing : using metaphor, rigor, brevity, clarity, and zeal -- The power of metaphor : Thomas Jefferson -- The power of rigor : James Madison -- The power of brevity : Abraham Lincoln -- The power of clarity : Ulysses S. Grant -- The power of zeal : Teddy Roosevelt -- The presidents' reading habits and favorite books -- Presidents influencing the writing of other presidents : friendship, letter writing, and admiration -- Final thoughts : character traits and writing habits. |
| Abstract | "Add presidential style to your legal briefs by using the writing qualities perfected by five eloquent American presidents. Thomas Jefferson used metaphor so effectively that his famous metaphor of the “wall of separation between Church and State” has replaced the literal language of the First Amendment in the minds of most Americans. James Madison wrote with rigor that helped him develop some of the most significant political theories—and practical proposals—shaping our government. Abraham Lincoln’s brevity persuaded his audiences, and it continues to persuade and inspire us. Ulysses Grant’s clarity made him an astonishingly effective writer and military leader. Teddy Roosevelt combined his energy with his conviction to write with zeal that moved his audience. This book examines why these five presidents were so persuasive. Although parts of the presidents’ stories will be familiar, the focus on one writing quality, and the habits employed to achieve that quality, will bring new insights. The book also provides examples of each president writing with his signature quality, lists each president’s favorite books, and shows how the presidents influenced each other’s writing styles. Each featured president had some natural writing talent, but each also worked hard to hone his writing. The real stories are not as glamorous as the myths that the presidents dashed off perfect writing without any effort. But the stories offer us hope that we, too, can become more persuasive writers by adopting the writing habits and approaches of our most eloquent presidents." -- Back cover. |
| Bibliography note | Includes bibliographical references and index. |
| LCCN | 2016058567 |
| ISBN | 9781531003883 paperback alkaline paper |
| ISBN | 1531003885 paperback alkaline paper |
Availability
| Library | Location | Call Number | Status | Item Actions |
|---|---|---|---|---|
| Joyner | General Stacks | KF250 .O837 2017 | ✔ Available | Place Hold |