Scaling Procedures Issues and Applications
| Author/creator | Netemeyer, Richard G., 1956- Author |
| Other author | Bearden, William O. 1945- Author |
| Other author | Sharma, Subhash Author |
| Format | Electronic |
| Publication Info | Thousand Oaks : SAGE Publications, Incorporated |
| Description | 224 p. ill 09.000 x 06.000 in. |
| Supplemental Content | Full text available from SAGE Research Methods Core |
| Subjects |
| Summary | Annotation `This is an excellent book which introduces the underlying concepts and practical issues related to psychosocial measurement and scale development' - <b><i>Statistics in Medicine</p> <p></b></i></p> <p>Effective measurement is a cornerstone of scientific research. Yet many social science researchers lack the tools to develop appropriate assessment instruments for the measurement of latent social-psychological constructs.</p> <p></p> <p><b>Scaling Procedures: Issues and Applications</b> examines the issues involved in developing and validating multi-item self-report scales of latent constructs. Distinguished researchers and award-winning educators Richard G Netemeyer, William O Bearden, and Subhash Sharma present a four-step approach for multi-indicator scale development. With these steps, the authors include relevant empirical examples and a review of the concepts of dimensionality, reliability, and validity.</p> <p></p> <p><b>Scaling Procedures: Issues and Applications</b> supplies cutting-edge strategies for developing and refining measures. Providing concise chapter introductions and summaries, as well as numerous tables, figures, and exhibits, the authors present recommended steps and overlapping activities in a logical, sequential progression.</p> <p></p> <p>Designed for graduate students in measurement/psychometrics, structural equation modeling, and survey research seminars across the social science disciplines, this book also addresses the needs of researchers and academics in all business, psychology, and sociology-related disciplines. |
| Access restriction | Available only to authorized users. |
| Technical details | Mode of access: World Wide Web |
| Genre/form | Electronic books. |
| LCCN | 2002014928 |
| ISBN | 9780761920274 |
| ISBN | 0761920277 (Trade Paper) Active Record |
| Standard identifier# | 9780761920274 |
| Stock number | 85596 00023123 |
Availability
| Library | Location | Call Number | Status | Item Actions |
|---|---|---|---|---|
| Electronic Resources | Access Content Online | ✔ Available |