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001 ocm25509788;

003 OCoLC;

005 20141212102606.0;

008 920212s1992 caua b 000 0 eng ;

010 a| 92006165;

015 a| GB92-36250;

019 a| 27812627a| 27816944;

020 a| 0803943318;

020 a| 0803943326 (pbk.);

035 a| (Sirsi) o25509788;

035 a| (OCoLC)25509788;

049 a| EREE;

050 00 a| RA440.55b| .B33 1992;

082 00 a| 362.1/0142| 20;

100 1 a| Backer, Thomas E.=| ^A90323;

245 10 a| Designing health communication campaigns :b| what works? /c| Thomas E. Backer, Everett M. Rogers, Pradeep Sopory.;

300 a| xv, 181 pages :b| illustrations ;c| 23 cm;

336 a| text2| rdacontent;

337 a| unmediated2| rdamedia;

338 a| volume2| rdacarrier;

504 a| Includes bibliographical references (p. 177-179).;

650 0 a| Mass media in health education.=| ^A327750;

650 0 a| Communication in medicine.=| ^A2316;

700 1 a| Rogers, Everett M.=| ^A3740;

700 1 a| Sopory, Pradeep.=| ^A327751;

596 a| 1;

998 a| 491412;

999 a| RA440.55 .B33 1992w| LCc| 1i| 30372008095801d| 11/18/2015e| 5/20/2015f| 4/15/2009g| 1l| JGESm| JOYNERn| 5p| $16.95r| Ys| Yt| JGESBKu| 10/5/1993x| BOOKz| JSTACKSo| .STAFF. 0;

Designing health communication campaigns : what works? / Thomas E. Backer, Everett M. Rogers, Pradeep Sopory.

Author/creator	Backer, Thomas E.
Other author	Rogers, Everett M.
Other author	Sopory, Pradeep.
Format	Book
Publication Info	Newbury Park, Calif. : Sage, ©1992.
Description	xv, 181 pages : illustrations ; 23 cm
Subjects	Mass media in health education. Communication in medicine.

Bibliography note	Includes bibliographical references (p. 177-179).
LCCN	92006165
ISBN	0803943318
ISBN	0803943326 (pbk.)

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Library	Location	Call Number	Status	Item Actions
Joyner	General Stacks	RA440.55 .B33 1992	✔ Available	Place Hold

Designing health communication campaigns : what works? / Thomas E. Backer, Everett M. Rogers, Pradeep Sopory.

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