Bricks matter the role of supply chains in building market-driven differentiation / Lora M. Cecere, Charles W. Chase.
| Author/creator | Cecere, Lora M. |
| Other author | Chase, Charles W. |
| Format | Electronic |
| Publication Info | Hoboken, New Jersey : Wiley, 2012. |
| Description | 1 online resource. |
| Supplemental Content | Full text available from Ebook Central - Academic Complete |
| Subjects |
| Series | Wiley & SAS business series |
| Contents | Foreword -- Preface -- Bricks matter -- Building value networks -- The new world of demand management : demand sensing, shaping, and translation -- The new world of supply management -- About the authors -- Index. |
| General note | Includes index. |
| Access restriction | Available only to authorized users. |
| Technical details | Mode of access: World Wide Web |
| Source of description | Description based on print version record and CIP data provided by publisher. |
| Issued in other form | Print version: Cecere, Lora M. Bricks matter 9781118218310 |
| Genre/form | Electronic books. |
| LCCN | 2012041898 |
| ISBN | 9781118282724 (epub) |
| ISBN | 9781118284728 (pdf) |
| ISBN | 9781118282946 ( mobipockets) |