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006 m d ;

007 cr n ;

008 140609s2014 caua s 001 0 eng d;

010 a| 2014018994;

020 a| 9781626561861 (paperback);

035 a| (WaSeSS)ssj0001292584;

042 a| pcc;

049 a| EREEa| NEHH;

050 00 a| HF5415.1255b| .W38 2014;

082 00 a| 658.8/272| 23;

084 a| BUS0000002| bisacsh;

100 1 a| Watkins, Alexandra.?| UNAUTHORIZED;

245 10 a| Hello, my name is awesomeh| [electronic resource] :b| how to create brand names that stick /c| Alexandra Watkins.;

260 a| San Francisco :b| Berrett-Koehler Publishers,c| [2014];

300 a| x, 98 pages :b| illustrations ;c| 22 cm;

500 a| Includes index.;

506 a| Available only to authorized users.;

520 a| "Naming a business or product has always been challenging--and sometimes costly--for entrepreneurs and inventors, but it's one of the most important decisions they have to make. Alexandra Watkins presents a foolproof model that anyone can use to create and evaluate brand names like a pro"--c| Provided by publisher.;

538 a| Mode of access: World Wide Web;

650 0 a| Branding (Marketing)=| ^A755863;

650 0 a| Brand name products.=| ^A83735;

650 7 a| BUSINESS & ECONOMICS / General.2| bisacsh;

655 0 a| Electronic books.=| ^A491897;

856 40 z| Full text available from Ebook Central - Public Library Completeu| https://ebookcentral.proquest.com/lib/eastcarolina/detail.action?docID=1686327;

949 a| CLICK ON WEB ADDRESSw| ASISh| JOYNER188;

949 a| CLICK ON WEB ADDRESSw| ASISh| HSL77;

949 a| CLICK ON WEB ADDRESSw| ASISh| JMUSIC60;

596 a| 1 3 4;

998 a| 4968601;

999 a| CLICK ON WEB ADDRESSw| ASISc| 1i| 4968601-1001l| JNETm| JOYNERr| Ys| Yt| JNESSBKu| 12/3/2018x| EBOOKz| JERESOURCE;

999 a| CLICK ON WEB ADDRESSw| ASISc| 1i| 4968601-2001l| HSLELECm| HSLr| Ys| Yt| HEBKu| 12/3/2018x| EBOOKz| HERESOURCE;

999 a| CLICK ON WEB ADDRESSw| ASISc| 1i| 4968601-3001l| MNETm| JMUSICr| Ys| Yt| MNESSBKu| 12/3/2018x| EBOOKz| JERESOURCE;

Hello, my name is awesome how to create brand names that stick / Alexandra Watkins.

Author/creator	Watkins, Alexandra
Format	Electronic
Publication Info	San Francisco : Berrett-Koehler Publishers, [2014]
Description	x, 98 pages : illustrations ; 22 cm
Supplemental Content	Full text available from Ebook Central - Public Library Complete
Subjects	Branding (Marketing) Brand name products.

Abstract	"Naming a business or product has always been challenging--and sometimes costly--for entrepreneurs and inventors, but it's one of the most important decisions they have to make. Alexandra Watkins presents a foolproof model that anyone can use to create and evaluate brand names like a pro"-- Provided by publisher.
General note	Includes index.
Access restriction	Available only to authorized users.
Technical details	Mode of access: World Wide Web
Genre/form	Electronic books.
LCCN	2014018994
ISBN	9781626561861 (paperback)

Hello, my name is awesome how to create brand names that stick / Alexandra Watkins.

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