Hello, my name is awesome how to create brand names that stick / Alexandra Watkins.
| Author/creator | Watkins, Alexandra |
| Format | Electronic |
| Publication Info | San Francisco : Berrett-Koehler Publishers, [2014] |
| Description | x, 98 pages : illustrations ; 22 cm |
| Supplemental Content | Full text available from Ebook Central - Public Library Complete |
| Subjects |
| Abstract | "Naming a business or product has always been challenging--and sometimes costly--for entrepreneurs and inventors, but it's one of the most important decisions they have to make. Alexandra Watkins presents a foolproof model that anyone can use to create and evaluate brand names like a pro"-- Provided by publisher. |
| General note | Includes index. |
| Access restriction | Available only to authorized users. |
| Technical details | Mode of access: World Wide Web |
| Genre/form | Electronic books. |
| LCCN | 2014018994 |
| ISBN | 9781626561861 (paperback) |
Availability
| Library | Location | Call Number | Status | Item Actions |
|---|---|---|---|---|
| Electronic Resources | Access Content Online | ✔ Available |