Marketing
| Format | Electronic |
| Publication Info | Bingley : Emerald Group Publishing Limited |
| Description | 46 p. ill |
| Supplemental Content | Full text available from Ebook Central - Academic Complete |
| Subjects |
| Series | Strategic Direction Ser. No. 21 |
| Access restriction | Available only to authorized users. |
| Technical details | Mode of access: World Wide Web |
| Genre/form | Electronic books. |
| ISBN | 9781845441371 |
| ISBN | 1845441370 (Trade Paper) Out of Print |
| Stock number | 01326671 |