Cheap modernism expanding markets, publishers' series and the avant-garde / Lise Jaillant.

Author/creator Jaillant, Lise
Format Electronic
Publication InfoEdinburgh : Edinburgh University Press, [2017]
Descriptionxi, 172 pages, 4 unnumbered pages of plates : illustrations (some color) ; 25 cm.
Supplemental ContentFull text available from JSTOR eBooks
Subjects

SeriesEdinburgh critical studies in modernist culture
Edinburgh critical studies in modernist culture. ^A1257207
Abstract "We often think of Mrs Dalloway or A Portrait of the Artist as a Young Man as difficult books, originally published in small print runs for a handful of readers. But from the mid-1920s, these texts and others were available in cheap format across Europe. Uniform series of reprints such as the Travellers' Library, the Phoenix Library, Tauchnitz and Albatross sold modernism to a wide audience, thus transforming a little-read 'highbrow' movement into a popular phenomenon. The expansion of the readership for modernism was not only vertical (from 'high' to 'low') but also spatial, since publisher's series were distributed within and outside metropolitan centres in Britain, continental Europe and elsewhere. Many non-English native speakers discovered texts by Joyce, Woolf and others in the original language, a fact that has rarely been mentioned in histories of modernism. Drawing on extensive work in neglected archives, Cheap Modernism will be of interest to all those who want to know how the new literature became a global commercial hit."--Page 4 of cover.
Bibliography noteIncludes bibliographical references (pages 149-159) and index.
Access restrictionAvailable only to authorized users.
Technical detailsMode of access: World Wide Web
Genre/formElectronic books.
LCCN 2016288461
ISBN9781474417242 (hardback)
ISBN1474417248 (hardback)
ISBN(webready PDF)
ISBN(epub)

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