Experiencing public relations : international voices / edited by Elizabeth Bridgen and Dr. Dejan Vercic.

Other author Bridgen, Elizabeth, editor.
Other author Verčič, Dejan editor.
Format Electronic
PublicationAbingdon, Oxon ; New York, NY : Routledge, 2018.
Description1 online resource
Supplemental ContentProQuest Ebook Central
Subjects

Contents Chapter 1 Introduction: experiencing public relations / Elizabeth Bridgen -- chapter 2 Experiencing public relations as an academic discipline: What do scholarly views and published research tell us? / Alenka Jelen-Sanchez -- chapter 3 Dealing in facts / Howard Nothhaft -- chapter 4 Confessions of a public relations practitioner: hidden life in the open plan office / Paul Willis -- chapter 5 Personality in practice / Sarah Williams -- chapter 6 Public relations as 'dirty work' / Elizabeth Bridgen -- chapter 7 The anatomy of a spokesperson in South Africa: sometimes a lie is kindifer than a truth (African proverb) / Ronél Rensburg -- chapter 8 'Can you see me?' Images of public relations in Babylon / Kate Fitch -- chapter 9 Public relations in fiction / Philip Young -- chapter 10 Social media and the rise of visual rhetoric: implications for public relations theory and practice / Ganga S. Dhanesh -- chapter 11 From propaganda to public diplomacy: the Chinese context / Chun-Ju Flora Hung-Baesecke and Minghua Xu -- chapter 12 Influences of postcolonialism over the undiferstanding and evolution of public relations in Latin America / Juan-Carlos Molleda -- chapter 13 Fanning the flames of discontent: public relations as a radical activity / Øyvind Ihlen -- chapter 14 Subversion practices: from coercion to attraction / Sergei A. Samoilenko -- chapter 15 Analysing terrorist use of public relations: ISIS and Al Qaeda / Greg Simons -- chapter 16 Epilogue: How people experience public relations: applying Martin Buber's phenomenology to 'PR tree' / Jordi Xifra.
General noteIncludes index.
Bibliography noteIncludes bibliographical references and index.
Source of descriptionPrint version record.
Issued in other formPrint version: Experiencing public relations. Abingdon, Oxon ; New York, NY : Routledge, 2018 9781138632431
Genre/formElectronic books.
Genre/formCross-cultural studies.
ISBN9781315208251 (electronic bk.)
ISBN1315208253 (electronic bk.)
ISBN9781351803090
ISBN1351803093